OWN AN UNDERCARD

THIS ISN’T JUST A STUDIO. IT’S A MOVEMENT. AND IT’S BUILT TO LAST.

GET THE INFO PACK. SEE IF THIS IS YOUR MOVE.

Undercard redefines fitness.
Boxing. Strength. Running. Recovery.
All in one powerful system—built to deliver real results, real retention, and real returns.

If you're ready to lead from the front, we’re ready to back you.

🔥WHY UNDERCARD HITS DIFFERENT

We didn’t build another gym.
We built a full-body fitness experience—fusing boxing, strength, performance running, and elite recovery into a system that members don’t just try… they stay for.

✅ Results-driven programming
✅ Built-in recovery (infrared saunas, Normatec, ice baths)
✅ High-retention community
✅ Proven systems and playbooks

We’re serious about fitness—and we’re serious about building studios that win.

🧠WE'RE NOT HERE TO SELL YOU A DREAM

Opening a gym isn’t easy.
We won’t sugarcoat it—and we won't set you up to fail either.

At Undercard:

  • Every studio is designed for ROI per square metre—no wasted treadmills, no oversized rings gathering dust.

  • Every location is carefully selected—we only open in markets that can thrive.

  • Every fit-out is optimised—whether large or small format, every design is strategic.

  • Every owner is backed by real support—marketing, operations, coaching, tech.

Our goal?
👉 Get you profitable as fast—and as smartly—as possible.

When you win, we all win.

Register your interest >>

🏆 WHAT MAKES UNDERCARD A SMARTER MOVE

🥊 BOX | RUN | LIFT Method
Boxing for skill. Strength for power. Running for performance. Every workout is built to keep members progressing—and keep them coming back.

🚀 Recovery-First Design
Infrared saunas, Normatec, and optional ice baths. Higher performance = higher retention = higher revenue.

📈 Built for Growth
Multiple revenue streams: memberships, private training, nutrition programs, retail, recovery.

🏋️ No Fluff, Just Function
Every inch of our studios is designed to work hard—from the first punch to the last sprint.

🌎 EXPANDING NOW

📍 NSW
📍 VIC
📍 QLD
📍 ACT

Prime territories are open now.
First-mover advantage is yours—but not for long.

🚀WHO WE'RE LOOKING FOR

We don’t need you to be a fitness trainer.
We need you to be a leader.

If you’re:

  • Entrepreneurial

  • Community-driven

  • Obsessed with building something real

  • Financially ready (starting from ~$250K; financing available)

  • Ready to get hands-on—or scale with a great team

Then you’re the kind of owner we’re looking for.

Ownership Models:

  • ✔ Owner-Operator

  • ✔ Semi-Absentee

  • ✔ Multi-Unit Expansion

🛡️WE BUILT THE BLUEPRINT. YOU BRING THE FIRE.

At Undercard, you’re backed at every step:

  • Location selection

  • Studio design + fit-out

  • Programming and recovery integration

  • Marketing and lead generation support

  • Business coaching and operations playbooks

You’re not doing this alone.

🔴 Book a Real Convo
(We’ll send you our Franchise Info Pack + jump on a real, no-pressure call.)

👊OWN THE FIGHT. LEAD THE MOVEMENT.

Undercard: Where Boxing, Strength, and Recovery Redefine the Future of Fitness.

WHAT’S ON OFFER

UNDERCARD ISN’T JUST DIFFERENT—IT’S BUILT TO WIN. BACKED BY REAL SYSTEMS, REAL SUPPORT, AND A MODEL THAT HITS HARD IN ANY MARKET. HERE’S WHY:

  • Secure the ideal spot for your gym franchise with help from our established relationships with experienced tenant representatives.

  • Focus on customer acquisition and retention while we handle the rest. Access our proven programming for optimal client outcomes, and let us handle ongoing program design.

  • Create the perfect environment for your clients with expert advice and support for the fit-out of your gym space.

  • Partner with leading supplement companies to enhance your members' training results.

  • Tailored programs and challenges from our in-house Nutritionist create additional revenue streams while supporting your members.

  • Seamlessly navigate the finance process with our arrangements with trusted mortgage brokers.

  • Grow your business with our COACHING branded marketing templates and additional support for digital marketing campaigns.

  • We handle relationships with suppliers, including key technology for a seamless membership fee process, and maintain your external website while helping you learn our internal booking system.

  • Receive the tools for long-term success with ongoing business coaching and support.

HEAR WHAT OUR MEMBERS HAVE TO SAY

THINK YOU’VE GOT WHAT IT TAKES TO BUILD SOMETHING REAL? HIT US UP — WE’LL WALK YOU THROUGH WHAT IT ACTUALLY TAKES TO OWN AN UNDERCARD.

BOX / RUN / LIFT